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Facebook Certified Community Manager Sample Questions:

1. A regional chapter of a nonprofit organization is under threat of closure from its national committee. The community manager has been invited to a meeting to provide evidence of the value that the local chapter brings to members in its geographic area and to discuss the proposed plans.
Which two actions should the community manager take to prepare for the meeting? (Choose 2)

A) Invite the community to submit their success stories so they can be shared with the national committee
B) Send a message to each of the community members requesting their opinions of the proposed closure
C) Initiate a petition against the proposed closure and ask community members to circulate it widely
D) Monitor sentiment across digital channels within the organization's area of focus

2. A community manager for an influencer is focused on thought leadership and well-being.
The influencer has the following assets:
A Facebook Page with 500,000 followers
A Facebook group with 30,000 members
An Instagram account with 200,000 followers
The community manager needs to evaluate possible revenue streams.
Which three approaches should the community manager recommend? (Choose 3)

A) Set up a Page button to increase online sales on the influencer's website
B) Implement a fee for members who post more than once per week
C) Comment publicly on sponsor accounts to propose a partnership
D) Position the influencer as a thought leader and charge speaking fees
E) Organize affordable community meetups to attend a live show of the influencer

3. There's an online community that primarily supports single parents. The leadership team notices more parent narratives of isolation. One of the top priorities of the community is to connect parents who are geographically close.
What can the community manager do to help create connections between lonely parents?

A) Organize a week-long online summit to focus on helping overcome isolation.
B) Host an online meeting room for members that remains open 24/7.
C) Create content encouraging offline gatherings, with graphics of local landmarks.
D) Publish a post asking members to provide their address in the comments.

4. A hair care brand is launching a new product line for men. Its existing Instagram community consists primarily of women. The community manager wants to market to male followers and build an integrated strategy for both men and women.
What should the community manager do to meet this goal?

A) Change content strategy to target male followers during launch
B) Tag influencers to share the content and campaign hashtag
C) Create targeted posts and ensure the content and tone are inclusive
D) Create a social media account for the new product

5. The community manager of a professional networking group hosts an annual in-person event. The community needs to rapidly transition the event to an online environment.
What should the community manager do to keep people engaged during the online event?

A) Ask attendees to create sub-communities and monitor conversations
B) Create a schedule and invite attendees to sessions that align with their interests
C) Create an ad and target attendance from outside communities
D) Start a new community and post event content there

Solutions: